From Checkout to Retention: Orchestrating Modern CX

May 12, 2026·2:00 PM ET

Today's leading commerce brands know that customer experience doesn't begin at support — and it certainly doesn't end at checkout.

What's in store

Today's leading commerce brands know that customer experience doesn't begin at support — and it certainly doesn't end at checkout. From fraud decisions and subscription management to post-purchase tracking and AI-native service, every touchpoint shapes lifetime value.

Join Kustomer, Ordergroove, AfterShip, and Signifyd on May 12th at 2pm EST for a live fireside chat on how modern brands are connecting their CX ecosystem to drive real, measurable results. We'll get into how teams reduce friction, protect revenue, personalize engagement at scale, and surface the operational insights that actually move the needle.

If you’re looking to turn CX into a growth engine (without adding cognitive load to your reps), this webinar is for you.

In this session, you'll learn:

• A framework for winning customer value across the full lifecycle
• Clarity on when more intelligence beats more tools
• Proof that CX is a measurable growth lever and how to use it

Speakers

Carina Shahin

Tech Partner

Kustomer

Liv Staub

PM Manager

Ordergroove

Paul Denton

Sr. Partner Manager

Aftership

Ellie Ronning

Dir. Ent Strategy

Signifyd