Kustomer vs. Freshdesk

Save up to 25% when you switch from Freshdesk

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G2
500+ Reviews

Kustomer drives the metrics that matter

80%Paddle improved SLAs by 80% within the first few months of switching to Kustomer.
88%PieSync reduced customer wait times by 88% since launching with Kustomer.
PieSync
99%+Paddle achieved a 99%+ CSAT score within 5 months of switching to Kustomer.

Why brands choose Kustomer over Freshdesk

One place to manage and activate customer data

  • Customer-centric workspaceFreshdesk organizes support around tickets. Kustomer organizes it around customers — giving agents a complete timeline of every interaction, order, and event before they type a word.
  • Single customer timelineEvery order, interaction, loyalty event, and support touchpoint in one view — so agents always have the full picture and never have to ask a customer to repeat themselves.
  • Centralized dataIngest and merge data from any system into one customer-centric workspace. No more tab-switching or fragmented histories across tools.
One place to manage and activate customer data

Let conversations flow across all channels

  • Easily support all channelsBring voice, email, SMS, live chat, and social into a single queue with full conversation context — so agents don't switch tools or lose thread.
  • Easily switch between channelsAgents can move a conversation across channels without losing history or context — giving customers a seamless experience wherever they reach out.
  • Leverage historic customer dataEvery incoming conversation is enriched with the full customer timeline — order history, past interactions, and loyalty status — from the moment it opens.
Let conversations flow across all channels

Seamless social messaging

  • Single social workspaceManage all social messaging channels — including Instagram DMs, Facebook Messenger, and Twitter — in one unified agent workspace.
  • Leverage CRM dataAgents handling social conversations have instant access to the customer's full CRM profile, so every reply is informed and personalized.
  • Complete Instagram supportFull support for Instagram messaging and story mentions — so your team can engage customers on the channels they actually use.
Seamless social messaging

Real-time, in-depth reporting

  • Visibility into agentsReal-time dashboards give managers full visibility into agent performance, queue health, and SLA adherence — all in one place.
  • Customized reportingBuild reports around the metrics that matter to your business — not just the defaults that come out of the box.
  • Optimize staffing needsUse historical data and trend analysis to anticipate volume and schedule the right number of agents before spikes happen.
Real-time, in-depth reporting

One place to manage and activate customer data

  • Customer-centric workspaceFreshdesk organizes support around tickets. Kustomer organizes it around customers — giving agents a complete timeline of every interaction, order, and event before they type a word.
  • Single customer timelineEvery order, interaction, loyalty event, and support touchpoint in one view — so agents always have the full picture and never have to ask a customer to repeat themselves.
  • Centralized dataIngest and merge data from any system into one customer-centric workspace. No more tab-switching or fragmented histories across tools.
One place to manage and activate customer data

Your ultimate agent companion

KIQ Agent Assist is packed with versatile features to enhance agent productivity

Kustomer
Freshdesk
vs.
Platform
Chat/Live Support
91%
85%
Voice
89%
83%
Omnichannel
92%
88%
Customer profiles
90%
86%
Customization
91%
80%
Social integration
86%
82%
Ticket collaboration
92%
86%
Generative AI
Text Generation
9.2
6.3
Text Summarization
9.2
6.3
Support Automation
Contextual engagement
92%
87%
Transcripts
94%
83%
Customer and contacts database
91%
80%
Integration
90%
82%
SLA Management
89%
82%
“I love how customizable Kustomer is! It fits all my team needs. I love the flexibility and functionality, and we are constantly tweaking things to improve the CX team experience.”

Michelle McCombs

Director, Community Experience


Michelle McCombs

Discover how AI + Data + CRM equals customer magic.

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