Seel
Seel is a financial technology and e-commerce company that provides post-purchase protection and return management solutions. It integrates with platforms like Shopify to let merchants offer risk-free shopping (such as flexible return policies and shipping guarantees) without taking on financial risk.
Seel is the agentic post-purchase service helping global merchants take on end-to-end risk that software and SaaS tooling alone aren't equipped to handle. Seel builds policies that guarantee more shopper purchases while offloading resolution and reverse logistics, replacing the returns platform, shipping protection, warranty provider, and support team merchants typically stitch together after checkout. Seel runs inside Kustomer, giving support teams visibility into shopper coverage and claims without leaving the conversation.
The Problem It Solves
When something goes wrong with a delivery, the shopper doesn't care who's responsible — they contact the merchant's support team. That team lives in Kustomer. But the answer to their problem lives with Seel. Without an integration, agents are toggling between systems, asking shoppers questions Seel has already answered, and sometimes issuing goodwill refunds for incidents Seel would have paid for. The integration's entire purpose is to close that gap: wherever the shopper shows up, the resolution follows them.
One Shopper, One Conversation: When a delivery issue happens, shoppers don't care who's responsible. They contact whoever they can find, and that's usually the support team in Kustomer. But the answer to their problem lives with Seel.
Stop Asking Shoppers to Repeat Themselves: Without this connection, agents work across two systems and ask shoppers questions Seel has already answered, slowing down resolution.
Stop Paying for What Seel Already Covers: Agents sometimes issue goodwill refunds for incidents Seel would have resolved, because that coverage isn't visible from inside Kustomer.
Close the Gap: Seel runs inside Kustomer so the resolution follows the shopper, wherever they show up.
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