Another year wrapped, and 2025 delivered meaningful progress for every CX leader working to modernize customer service. Thank you for the partnership, the feedback, and the clarity you brought to every conversation. Everything we delivered this year centered on one goal: helping you create smarter, faster, and more personal customer experiences.
With more than 100 releases, 2025 was our most ambitious year yet. You told us your teams need systems that are more connected, more intelligent, more secure, and more autonomous. You also shared that traditional platforms cannot keep pace with the speed, scale, and data precision required in modern CX operations.
We listened. And we responded with the most significant evolution of the Kustomer platform to date. We strengthened the core data model, expanded integrations that give AI deeper context, advanced the intelligence powering every workflow, and introduced capabilities that raise accuracy, visibility, and operational performance across the board.
Here are five customer favorites from 2025 that are already changing the game for CX teams:
Kustomer AI for Reps
AI That Shows Up Proactively for Your Support Staff
We began the year by focusing on the frontline. When a conversation hits a rep's queue, the most challenging moment is often the first few seconds. They need a clear understanding of who the customer is, what happened before, and what needs to happen next.
Kustomer AI for Reps solves this instantly. It brings together the full customer context the moment a conversation is assigned and guides the rep toward the next best step. The result is a faster, more confident, and more human support experience.
Want to see AI for Reps in action? Ask us for a personalized walkthrough.
Kustomer's Data Explorer
CX Reporting That Tell You What’s Going On and What To Do Next
CX teams do not suffer from a lack of data; they suffer from a lack of clarity. Dashboards show numbers, but not the story behind them. When performance shifts, leaders spend hours hunting for the patterns and explanations that matter.
Data Explorer changes that. It analyzes live customer data, surfaces the signals behind every trend, and explains why changes happened and what to do next. Leaders get answers in seconds, through simple conversational questions.
Want reporting that thinks with you? Request a demo of Data Explorer.
Kustomer MCP Server
Bring Customer Context to Every AI Tool
AI tools are everywhere, but most operate without the customer context they need to deliver meaningful results. Without history, sentiment, or account detail, even the strongest assistants produce incomplete answers.
The Kustomer MCP Server solves this by bringing the full Kustomer record into any MCP-compliant AI tool (like Anthropic’s LLM Claude as pictured below). Leaders can ask for summaries, trends, or insights and get accurate results instantly, without exporting or searching.
Talk to your CSM about enabling MCP Server across your AI ecosystem.
Kustomer AI Assistants
Give Your CX Team More Time Back With AI That Does the Heavy Lifting
CX operations are becoming more complex every year. Teams face scattered tools, manual processes, and workflows that struggle to scale.
Kustomer’s AI Assistants bring intelligence into the flow of work so your teams can operate with precision. They guide the next best action, maintain your knowledge base, build workflows through simple conversation, uncover insights instantly, and analyze operations continuously.
If you want to scale without increasing headcount, explore how AI Assistants can support your teams.
Kustomer AI Trust Tools
Build Confidence in Every AI Deployment
Scaling AI requires trust. Leaders want to know their AI agents are reliable, well tested, and resilient when unexpected scenarios arise.
Kustomer AI Trust Tools deliver that confidence. AI Agent Evaluations provide automated, repeatable testing so teams have evidence an agent is ready for customers. AI Conversation Safeguards monitor every interaction, detect issues instantly, and take immediate corrective action.
If you want to deploy AI with certainty, ask your CSM about activating Trust Tools.
Kustomer and the Future of AI-Powered Customer Service
CX is entering a new era, one where intelligence and automation support every interaction, workflow, and decision. In 2025, we built the foundation for that future: AI that shows up ready, insights that guide action, automation that adapts, and safeguards that ensure trust at every stage.
Thank you for choosing Kustomer as your partner. We look forward to helping you create even more efficient, intelligent, and human customer experiences in the year ahead.
Ready to explore what’s possible in 2026? Talk with our team and get a personalized plan.
