The concept of omnichannel CX has been watered down. It’s more than simply communicating with customers on every channel. True omnichannel support ensures seamless transitions and consistent experiences from one channel to the next. Companies providing true omnichannel support are collecting and harnessing the information gained through every interaction, across channels, to drive stronger, more meaningful customer relationships, increase revenue streams, and improve operational performance.
With 79% of consumers report getting frustrated when they can’t contact customer service through their preferred medium or platform, it’s important to be available across channels, and provide an effortless customer experience throughout. Download our omnichannel guide to learn:
- How to discern omnichannel support from multichannel support
- Why customers expect an omnichannel approach and how your company can benefit
- How to organize and empower your team to implement omnichannel communications
- Where technology fits in to your omnichannel customer service strategy